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The website my.xyfindit.com states the following, "A big thanks goes out to everyone who has encouraged us, supported us, purchased beacons, and in any other way helped make this product possible." I analyzed that the webpage also said " Special thanks to all our Kickstarter supporters for believing in us." They also stated " We hope you enjoy the results of our work. If you didnt enjoy it, please tell us how to make it better at feedbackxyfindit. Why do we need this information? Add Account to Manage. Select which product you want to add. Dont have an XY product to add? We are always wo." The meta header had beacon as the first search term. This keyword was followed by bluetooth, xy find it, and ble which isn't as important as beacon. The other words they used was xy. lost is also included but might not be seen by web engines.